HANNA BOROK
Hanna Bisson Borok is the founder and creative force behind the esteemed brand ARISTAU. Her journey is a testament to resilience and innovation. Born in Bucharest, Romania, under the oppressive regime of Nicolae Ceaușescu, she left the country at a young age to be adopted and raised in Paris by a French family. She was raised in a distinguished environment of intellectuals, authors, and a jurist father, shaped by a family legacy of diplomats and cultural refinement.
Her upbringing was deeply rooted in tradition, where elegance, strong values and refined social codes shaped her identity. Immersed in Parisian high society, she was introduced early to the world of exclusive "Parisian rallyes"—gatherings of aristocracy and bourgeoisie—offering her a firsthand understanding of the dialogue between social etiquette and fashion.
At the age of 20, she returned to Transylvania in search of her origins—embarking on a deeply personal journey of identity and reconnection that continues to shape her vision today. Rooted in Eastern European heritage and raised within Parisian refinement, her world is defined by the dialogue between two cultures and two histories, shaping her distinctive artistic vision.
Hanna’s formative years were influenced by the creative and daring fashion movements of her time, from Tom Ford’s provocative “Porn Chic” era to the visionary work of Christian Lacroix, John Galliano, and Thierry Mugler. This fusion of tradition and bold expression shaped her distinctive aesthetic.
Her passion for fashion led to studying at prestigious institutions in Paris, including Créapole and ESMOD, under the mentorship of Jean Charles de Castelbajac. She complemented her education with an image consultant license in Paris, mastering morpho-psychology and style.
Hanna’s professional journey spans styling, assisting, wholesale, and client advisory roles within luxury houses such as Sonia Rykiel and Azzaro, giving her a comprehensive understanding of the fashion process—from creation to client experience.
These experiences culminated in the creation of ARISTAU, a brand embodying her vision of timeless elegance, sustainability, and magnetic femininity.
Blending Transylvanian heritage with Parisian refinement, ARISTAU reflects her life’s journey and artistic vision, offering a brand experience that is both uplifting and enduring.